Archive for the ‘Tips & Suggestion’ Category
How to Interview Millennials: The Keys to Hiring the Best Young Talent
embaPub=”6e3197aae95c2ff8fcab35cb730f6a86″;

The following is a guest post by Aaron McDaniel, the author of the Young Professionals Edge blog (YP Edge).
Through my 6 years of corporate experience I have sat on both sides of the interview table. While being a headache at times, actually conducting interviews has been one of the best ways for me to see exactly what mistakes interviewees my age make but also how those new to the workforce, millennials, come off to those interviewing them.
Characteristics of Millennial Generation Workers
Certain negative words come to mind when thinking of my millennial generation peers: entitled, impatient, cocky and unrealistic are a few among many.
But at the same time there are many traits that young millennial generation professionals bring to the workplace that are refreshing and beneficial: energy, enthusiasm, creative ideas and better engagement with technology.
What Makes the Millennial Generation Worker Tick?
To learn how to interview a millennial it is best to first understand where we are coming from.
Unlike older (and wiser) generations, millennials are used to being praised for every single little thing we do. We have always had trophies given out for participation, not just excellence. We are used to a world where our input is solicited and — like in youth soccer — “everyone plays,” not just those who have proven themselves the most capable.
This type of positive, unconditional support growing up has become very engrained in millennials’ psyche, a fact that will probably come out when you interview us.
It is important to put this in perspective since, as you know, this is not how the real world works.
Now that we have laid the foundation, here are suggestions to help you hire the best when interviewing a young and talented candidate of the millennial generation.
1. Explore their group experiences; not all group members are created equal
Unlike members of older generations, whose schoolwork was generally performed in a competitive individual environment, millennials have grown up in cooperative educational environments where group work is the norm. This has a downside when it comes to evaluating their value as potential employees!
From personal experience, most group members I have worked with have not carried their full weight (yet seem to claim more than their fair share of the credit).
When an interviewee mentions an example where they worked with a group, really dig in with follow up questions to see what their actual contribution was instead of just allowing them to focus on the accomplishment of the team as a whole. Where they an integral member or just someone whose name ended up on the title page of the group report?
2. Set expectations
Especially in a todays tough job market, you can be choosy about whom you hire. Whether rightly or wrongly (the verdict is still out), the millennial generation has a reputation of not having as strong a work ethic as other generations.
If you are up front and explicit about job expectations and conditions, including hours of work, stress, and difficulty, you can weed out those who wont be giving 100% all of the time and prepare those you do hire for success in their new role.
An important part of this is letting the candidate understand the culture of the company and that while they shouldnt expect to be CEO in 5 years, they can gain experience in other areas (depending on the job/company).
3. Ask candidates about experiences outside of work
One thing that marks many millennials is that there is no typical educational and career path; everyones story is different.
Outside of class or previous work experience, many have been community leaders or taken a leadership role in things they are passionate about.
Evaluate these in the same way you would evaluate previous work experience. If you are looking to hire leaders, often young people havent had exposure to those leadership positions in a corporate environment, but they have in their community involvements. Something as simple as having been a varsity sports captain in high school can be a meaningful signal of leadership ability.
4. Dont assume you are the only one doing the interviewing — it’s always a two-way street
Dont forget to be conscious of how you are coming off to the interviewee. You are not the only one evaluating the person on the other side of the table. The candidate is also evaluating you.
I once was interviewing for a consulting job. My situation was a little unique in that I was graduating a semester early (in December) and wanted to start work the following September so that I could travel for a few months.
The partner interviewing me basically said, “Look, most young people say they are going to do big things like travel the world but most dont do it. So instead, you should come work for me starting this January.”
I had never been more offended. Belittling me and my goals was not a good move, and ultimately I didnt go work for that company. I did, however, travel to 18 countries over the next 8 months and didnt start work until the following September.
5. Be a bit of an ego-masseuse
As mentioned above, millennials are used to having their egos stroked by parents and teachers. Make sure to acknowledge some of their accomplishments when interviewing them. At the very least it will make them more interested in the job and the company.
6. Pay attention to the questions they ask
Candidates that have taken the time to really understand your business and the position show you this when you turn the tables at the end of the interview to hear their questions. If they have done their homework and are really interested in the position it will show here.
Dont get blinded by a high-flyer with great accomplishments who answers your questions well. They may be good at explaining themselves, but if they do not appear genuinely interested in the position or the company then their questions will come off as rote or artificial, as opposed to penetrating and educated.
You dont want to hire a young gun that is not really interested in the position or just wants it on their resume for experience. Millennials are a whole lot less loyal than their Baby Boomer or Gen X counterparts and will leave shortly after things get boring. (For this reason you should always watch out for candidates that have numerous jobs where they are only there for a year or so. They will do the same thing to you, and all the resources you put into training them will be used at another company.
Conclusion
If you embrace the points outlined, you will be in a position to accurately evaluate a young millennial generation job candidate. You can understand their goals and the skills they bring to the table. Plus you can gauge their interest in a position, since we are all looking for people who want to build a career somewhere, instead of someone who is just making a pit-stop for a year or two.
Aaron McDaniel, (aka Mr. Business, so named after winning a male pageant to raise funds for charity) is the author of the Young Professionals Edge blog (YP Edge). He is a corporate director, entrepreneur, public speaker, community volunteer and avid world traveler. He has experience in sales, customer care, marketing, operations, strategy and business development and has managed over 110 different direct reports and organizations as large as 60 at a Fortune 50 company while founding multiple entrepreneurial ventures and a non-profit all before the age of 28. Read more from Aaron @ http://ypedge.com
Careers Without A College Degree: Options to Consider
embaPub=”6e3197aae95c2ff8fcab35cb730f6a86″;
Introduction
College degrees aren’t necessarily worth what they used to be. They cost more than they used to, but they’re no longer the golden ticket to a promising career, or even to a well-paying job — at least not for everyone. Many recent college graduates have a hard time finding work at all, and those who do find work often take jobs that don’t require a degree.
According to a May 2011 New York Times story, “only half of the jobs landed by … new graduates even require a college degree, reviving debates about whether higher education is ‘worth it’ after all.” Other troubling facts include:
- Median starting salary for college students graduating in 2009 and 2010 was $27,000, down from a pre-recession $30,000, a decline of 10 percent, even before taking inflation into account.
- Only 56% of the class of 2010 had held at least one job by one year after graduation, compared to 90% pre-recession.
Of course, a good deal of this is undoubtedly the impact of a very tough labor market for everyone these days. But it should provide food for thought to all potential college students, and reason to take a hard look at college versus careers without a college degree.
These challenges faced by today’s grads dont mean a college education won’t be useful to you, but should serve as a warning to be mindful of when and how it may be most useful and most likely to be worth the costs and debts you will incur.
Answer to “What’s Your Major” Question Affects Value of College Degree
According to the New York Times article, Labor Department data show that the major you choose in college plays a large part in your likelihood of finding a job that is applicable to your degree after graduation:
Young graduates who majored in education and teaching or engineering were most likely to find a job requiring a college degree, while area studies majors those who majored in Latin American studies, for example and humanities majors were least likely to do so. Among all recent education graduates, 71.1 percent were in jobs that required a college degree; of all area studies majors, the share was 44.7 percent.
The thing is, most grads still have student loans to pay off, and the interest is accruing. Before you plunge yourself deep into debt for a diploma that may not even put you in a position to pay it off, consider the possibility of postponing college; explore some careers without a college degree.
Here are some ideas for alternative options to consider.
Start Your Own Business to Have a Career Without a College Degree
It used to be that to start a business, you needed a lot of money. The Internet changed all that. Owning a business and guiding it to success still takes a lot of hard work and dedication, but it can be done much more quickly, and for a lot less money if you start an Internet-based business. There are many options for starting an online business, and depending on your interests some options may be better than others.
- Freelance Writing: Writing content for Web site owners is an easy way to start a freelancing career, and if you have an interest and talent for writing you dont need a degree to start.
- Creating an Online Store: If youre an artist or make hand-made goods, foregoing an art program at college in order to start selling the items you create is a great way to build a network and hone your craft. In April of 2010, the number of items sold on Etsy climbed to 1.3 million.
- Affiliate Marketing: If you don’t have a craft like writing or making things you can sell online, but still have expertise in an area and can recommend products or services to the general public, you can be an affiliate marketer. Check out the book Traffic and Trust a highly recommended piece to learn about this avenue and how to get started. (By the way, this book is self-published by the author as an e-book, making it almost all profit!)
For the cost of a domain and hosting, you can have a business up and running in less than 24 hours. Whether it keeps going beyond that depends on the quality of your product, how you market it, and how much time and effort you put in, but that’s true of any project.
A Web site costs a lot less than a college education. So much less that if one idea doesn’t pan out, you can move on to the next at little cost. Plus, if you start to become successful you can then invest in a business degree to further your knowledge and practices, starting with classes that seem most well-suited to fill gaps you’ve discovered (for example, you may decide you need to learn some accounting and marketing).
Tips on How to Succeed When Starting a New Web-Based Business
- Network: Use social media and bloggers in your field to reach out and spread the word about your venture.
- Research: Do plenty of preliminary research on the field youre planning to enter. Know things like who your competition would be and what they are doing to promote their business.
- Determination: Since youll be your own boss, it will be easy to make your own schedule. Just make sure that you implement daily tasks to complete and include those things you may not want to do, but need to get done. Always stick to a schedule.
Foreign Language Fluency Increases Your Value For Careers Without a College Degree
Starting a business isn’t for everyone, and if it’s not for you, there’s nothing wrong with that. You can still find a good job without a college degree — one that doesn’t require using a spatula to flip anything. But the reality is that few companies are going to hire anyone, even to entry level positions, unless they can demonstrate their worth, and unless they bring a little something extra to the table. One way to do that is by learning a foreign language.
Foreign language skills are highly sought after by a lot of companies. A business can teach anyone their internal processes, but language skills take time to cultivate — time most companies just don’t have. Companies that have foreign offices need people who can communicate with those overseas employees, and who can read and write documentation in that language. Even local businesses can use people with language skills.
If you live in an area with a high Hispanic population, learning to speak Spanish could make you stand out. Being able to talk to and help Spanish-speaking customers can give you an advantage over other job-seekers, including for careers without a college degree, especially since its projected that by the year 2050 the United States will be the largest Spanish-speaking country.
The good part is, you dont need to take language classes or go to college to learn. There are many tools to help you reach fluency:
- Audio-based Programs on CD: These programs are focused on perfecting your conversational abilities and pronunciation. Audio-based programs like the Pimsleur method are ideal to learn Spanish because they focus on speaking ability.
- Online Grammar Exercises: Since audio-based programs will help you with your fluency, supplementing them with grammar exercises will round out your knowledge of the language and help you with writing.
- Podcasts: On iTunes, change your location to a Spanish-speaking country (the menus and navigation will still stay in English). By doing this you can find podcasts in Spanish that are created by native speakers and use these as listening exercises.
Educate Yourself
Whether it’s that you couldn’t afford college, or you just didn’t want to spend the money, universities aren’t the only places offering education. Community colleges offer a lot of useful degrees and diplomas, and so do technical colleges and vocational schools. Rather than spending four years and many thousands of dollars on a degree you won’t really need or be able to use, look for alternative ways to educate yourself.
Below are some professions with high growth and good pay that do not require a Bachelors degree:
- Paralegal: A two-year degree is needed from a community college, and the job has an average pay of $46,120 per year.
- Electrical Technicians: A two-year degree from a technical school or community college is generally required. The average pay is around $53,240 per year, but varies depending on the industry.
- Police/Detective: A degree is not always required, although some departments require some coursework and a physical examination. The average pay for a police officer varies depending on which department youre in and what role you take.
- Medical Assistant: Two-year degree needed. Average pay is $28,300 per year. Employment for this profession is expected to grow by 35% within the next five years.
Aside from other institutions that offer courses in classroom settings, if you’re diligent and really have a desire to learn, there is little you can’t find on the Internet, or at the local library. Read. Research. Learn on your own about the things that interest you, and that will help you pursue the career you want. A degree can look nice on a resume, but a smart hiring manager will see a lot of value in someone who took the time and had the tenacity to educate themselves and can demonstrate knowledge in their chosen field.
Don’t let the expense or the bleak economy outlook stop you from pursuing your dream. You may have to adjust how you get there, but it can be an even more fulfilling journey. Careers without a college degree or without a four-year degree are definitely worth considering.
Employment of Women: Survey of Issues & Initiatives — Higher-Paying Nontraditional & Green Jobs for Women
embaPub=”6e3197aae95c2ff8fcab35cb730f6a86″;
By Beth Hanson, with George Lenard

Women’s Bureau Priority Three: Higher-Paying Jobs for Women
The Womens Bureau of the U.S. Department of Labor is a government agency created to monitor and remedy barriers to full integration of women into the workforce. This series looks at the current priorities identified by the Women’s Bureau.
Higher-paying jobs for women is the third one.
The Womens Bureau emphasizes several routes to higher paid jobs for women, including work in nontraditional jobs (traditionally male occupations) and green jobs. Additionally, breaking the glass ceiling and moving into higher-level management jobs is an important way for women to improve their employment status.
Nontraditional Jobs
Nontraditional jobs for women, such as those in skilled trades and the green sector, tend to be relatively lucrative, often having higher entry-level pay, generally between $20 and $30 per hour. The Womens Bureau seeks to get more women into such positions.
A Womens Bureau initiative towards this end is Women in Apprenticeship and Nontraditional Occupations, which seeks to “increase the number of women entering and remaining in apprenticeships associated with nontraditional occupations . . . by providing grant funds to eligible community-based organizations that, in turn, provide technical assistance to help employers and labor unions place and retain women in apprenticeships that are in non-traditional occupations.”
The Department of Labor defines a nontraditional occupation as one in which women are less than 25 percent of those employed. Nontraditional jobs include:
- detectives
- architects
- aircraft pilots
- chefs
- computer and office machine repairers
- construction occupations, including construction and building inspectors
- machinists and small engine mechanics
- truck drivers
- fire fighters
What is considered a nontraditional job for women is changing over time. The Women’s Bureau says “many jobs that were nontraditional for women in 1986 were no longer nontraditional for women in 2006, [including] … physicians and surgeons, chemists, judges and magistrates, announcers, lawyers, athletes, coaches, umpires, and postal service mail carriers.”
Here’s a real “feel-good” video on women training for non-traditional jobs:
For More Information on Nontraditional Jobs for Women
- National Association of Women in Construction
- Wider Opportunities for Women (WOW)
- Women in Apprenticeship and Nontraditional Occupations Act
- National Institute for Women in Trades, Technology and Science
Green Jobs
Green jobs are good for women for a variety of reasons.
- Green employers are looking to hire, especially in areas such as energy conservation, waste management, and clean energy.
- Green jobs can provide the chance to earn more because they tend to offer higher wages than jobs usually occupied by women.
- Green jobs can give women greater satisfaction by providing them with a greater chance to find an occupational fit for their skills and interests.
- Green jobs appeal to workers with a diversity of skills and interests by providing jobs in a variety of areas — from mathematics to mechanics to management.
- There are multiple ways to get started in a green job. Training can be provided on the job or through educational programs and college degrees.
- Women can start with any skill level because 86 percent of green employers hire workers without previous experience and 94 percent provide on the job training.
- Green job opportunities are available for workers of any age.
“The Women’s Bureau is collaborating with employers, unions, education and training providers, green industry organizations, and other government agencies to raise awareness, expand training options, and promote the recruitment and retention of women in green career pathways.”
The Womens Bureau has also made available materials (Powerpoints, fact sheets, transcripts, and audio) from a series of 2010 roundtables on green jobs on the following subjects:
- Why is Green Good for Women?
- Womens Entrepreneurship in Green Industries
- Recruiting and Retaining Women in Green Training and Employment
- Green Building and Energy Efficiency
- Women Working in Alternative Energy
- Women Working in Environmental Protection
- Funding, Implementing, and Collaborating for Green Jobs Training Programs
Some Places to Look for Green Jobs
- greenjobs.com
- sustainablebusiness.com
- Green Jobs Network
More information
Our series, Green Jobs: What They Are and Where to Look for Them
Our bookstore, books on women’s work and careers
Our bookstore, books on environmental and green jobs
Unemployment Rate News: More on Other Measures of Jobs Recovery

By Beth Hanson with George Lenard
Introduction
Here we continue to look at some labor market measures that provide meaningful alternatives and supplements to the most-publicized ones regularly released by the federal Bureau of Labor Statistics (BLS).
Duration of Unemployment
Duration of unemployment is an important measure of the economic and personal pain suffered by the unemployed; longer periods of joblessness are obviously much more troublesome for individuals and families — both financially and personally. Long-term unemployment is socially destabilizing and self-perpetuating, as individuals’ skills become rusty and they are perceived as less desirable hires.
St. Louis labor analyst Russ Signorino assessed the slow crawl out of the recession:
A lot of these people are really struggling more than they would have if they were affected by a previous recession because their length of unemployment would have been shorter. They’re having problems paying bills or they’re losing their homes and they’re losing their cars.
This recession is different than previous ones because it is lingering so long, and the duration of unemployment remains very long. The following graph from earlier in 2011 shows that the May 2010 peak of over 20 weeks average time unemployed was well above that of any recession since 1972, and the average as of February 2011 was still well above the peaks of past recessions.

Another figure to look at concerning duration of unemployment is the number of individuals at the high end of this measure. The number unemployed for over 26 weeks is far above that in any recession since 1969, and although trending down over the last year, still about twice as high as the severe recession of the early 1980s. This is a matter of great concern, regardless of improvement in other measures.

Who’s Left out of the Most-Cited Official Unemployment Rate?
Underemployed Workers
The standard unemployment rate is an incomplete picture of the labor market because it does not include those working survival jobs, nor does it include those who have given up on looking for work, but would like to work.
“Survival” job workers not included in the official unemployment rate are those working for less pay than before (sometimes less than half) and/or in a job for which they are overqualified that does not properly utilize their skills, training, and experience.
While these underpaid/overqualified workers are not counted in measuring labor-market weakness (they simply count as employed), the Bureau of Labor Statistics does maintain statistics on those who want and are available for full-time work but have had to settle for part-time.
Both survival job workers and these unhappy part-time workers can be best described as “underemployed.” They are not factored into the most frequently cited unemployment numbers, though they are not employed in their desired fields and/or not employed full time.
Discouraged Workers and Others Marginally Attached to the Labor Force
The BLS separately measures “persons marginally attached to the labor force,” defined as “those who currently are neither working nor looking for work but indicate that they want and are available for a job and have looked for work sometime in the past 12 months.”
This group includes “discouraged workers,” whose reason for not looking for work is that they are discouraged by the weak job market. Others considered “marginally attached” might be those who recently began attending school to strengthen their resume or those who have stopped actively looking for work to attend to family matters.
The BLS maintains unemployment-rate statistics that include these marginally attached workers and involuntary part-timers:
- The “U-5″ series includes the marginally attached as well as those defined as unemployed under the standard measure. As of June 2011, it stood at 10.7% (compared to the standard unemployment measure of 9.2%).
- The “U-6″ measure also includes the involuntarily part-time. It stood at a whopping 16.2% in June!
Labor Force Participation Rate
The labor force participation rate is a more extensive way of assessing changes in the labor market. The unemployment rate does not include those who are not actively seeking employment – in many cases they are no longer even counted as “discouraged workers” (if they have not sought work at all for over a year). They are simply not labor force participants.
With the unemployment rate formula being the unemployed/seeking work divided by the labor force, such people are completely omitted from the calculation — both numerator and denominator.
Here’s a look at the long-term labor force participation trend:

The labor force participation rate held steady at 64.2 percent for the first five months of 2011, dropping to 64.1 percent for June.
The participation rate may start climbing when many who have not been looking for work return to the job market in response to better labor market news. This, in turn, may have the perverse effect of increasing the unemployment rate at a time when things are actually starting to improve, because the labor force is the denominator used to calculate the unemployment percentage. When the participation rate increases, the hiring rate must rise proportionally to prevent the unemployment rate from climbing.
The Congressional Budget Office estimates that the participation rate will climb to 64.7 percent as the recovery strengthens before it slowly declines due to the increase in the number of retired Americans.
Arguably, dramatically lower labor force participation means the labor market is actually worse than the unemployment rate reveals — even worse than it appears when one counts the marginally attached workers. Many non-participants don’t even meet that definition, but still would prefer to be working.
On the other hand, our society may adapt to lower participation rates, such as through a decline in the number of families with young children choosing to have both parents working. The long view (above chart) shows that the drop-off in labor force participation during the current prolonged weak labor market still leaves participation rates higher than they were before the mid-1980s, when participation was in the midst of a long upward trend line that probably reflected the increasing employment of women.
Surveys of Employers’ Hiring Activity and Plans
Employers’ self-reporting regarding hiring is another frequently-reported labor market measure. It may be skewed towards larger employers, depending on survey methodology.
According to a Career Builder-USA Today mid-year forecast issued July 7, 2011:
[N]early half of employers (47 percent) plan to hire new employees from July through December of this year, up from 41 percent in 2010, according to the survey conducted by Harris Interactive of more than 2,600 hiring managers and human resource professionals.
The percentage of companies hiring is also higher than last year in some instances:
- Companies hiring full-time, permanent employees 35 percent this year, up from 28 percent in 2010
- Companies hiring part-time employees 15 percent this year, the same as 2010
- Companies hiring contract or temporary employees 12 percent this year, up from 9 percent in 2010
In a survey completed between May 16 and June 3, 2011, 51% of CEOs in the Business Roundtables survey said they will add to payrolls in the second quarter of 2011, down from 52% in the first quarter. Only 11% foresaw job cuts, the same as first quarter.
These results are significantly better than 2010, which began with only 29% anticipating hiring and ended with 45% having this outlook.
Recruiting-Based Measures
Job Openings Advertised Online
As classified job advertising has increasingly moved online, it has become easier to monitor aggregate data on advertised job openings. The number of job openings advertised is another indicator of potentially increasing or decreasing unemployment.
Several major online job boards publicize such data.
The Monster Employment Index has reported the following advertised-jobs trends thus far in 2011:
- April 2011 was up 9% over April 2010 and 7% over the previous month, led by increases in advertised positions in mining, quarrying, oil and gas extraction; with manufacturing at highest levels since late 2008, driving growth in
manufacturing hubs such as Detroit and Cleveland. - May 2011 was up 7% year over year, with “online job demand reaching the highest reading for the month of May in the index since 2008.”
- June 2011 was up 4% year over year, with wholesale and retail continuing to show “robust annual growth”; information sector expanding, “driven by increased demand in media and telecommunications”; and public administration showing steepest annual year-over-year declines.
Another measure based on job board activity is the CareerCast.com/JobSerf Employment Index, which calculates the number of available managerial job openings each month, and measures this against the volume of job openings during the same period in 2007, so that a score higher than 100 means that there are more available jobs than in 2007.
Under this index, managerial job growth in 2011 has picked up, though it is not at an astounding rate. The July 2011 CareerCast.com/JobSerf Employment Index shows:
The job market continues to struggle as employment activity dropped 2.1 points from June to July . . . The index fell to 98.2 points in July, which is the first time it has been below 100 points since last year. On the bright side, hiring activity is still 20 points ahead of levels seen in July, 2009.
A similar measure is the Conference Board Help Wanted OnLine (HWOL). This measure shows online advertised vacancies down 217,000 in July 2011.
Ratio of Unemployed Workers to Job Openings
With more job openings, including those posted in online classifieds, the ratio of unemployed people to job openings will go down (of course it also goes down as the unemployment rate goes down). This is an easy measure to think of in terms of how many people are competing for each job, though of course many factors affect how many qualified people are in fact actively competing for a given job.
The BLS reports:
When the recent recession began (December 2007), the number of unemployed persons per job opening was 1.8. When the recession ended (June 2009), there were 6.1 unemployed persons per job opening. The unemployed persons per job opening ratio has trended downward since the end of the recession and was 4.7 in May 2011.
Here’s a visual:

Aggregated Conference Board Employment Trends Index
As the above should make abundantly clear, there are many different measures relevant to assessing the overall health of the labor market far more than just the unemployment rate and jobs growth numbers that receive the most publicity. The Conference Board recognizes that a more accurate picture may be obtained by aggregating a variety of measures. Its Employment Trends Indextakes into account eight separate measures:
- Percentage of Respondents Who Say They Find Jobs Hard to Get (The Conference Board Consumer Confidence Survey)
- Initial Claims for Unemployment Insurance (U.S. Department of Labor)
- Percentage of Firms With Positions Not Able to Fill Right Now ( National Federation of Independent Business Research Foundation)
- Number of Employees Hired by the Temporary-Help Industry (U.S. Bureau of Labor Statistics)
- Part-Time Workers for Economic Reasons (BLS)
- Job Openings (BLS)
- Industrial Production (Federal Reserve Board)
- Real Manufacturing and Trade Sales (U.S. Bureau of Economic Analysis)
The last two measures recognize that employment growth typically lags direct measures of economic activity, as businesses respond to increased demand by hiring additional employees.
The Conference Board Employment Trends Index for June 2011 shows a slight increase in June to 100.0, up from Mays revised figure of 99.5. The June figure was up 5.4%from a year ago. The July measure was described as follows:
The behavior of the Employment Trends Index in recent months is consistent with weak job growth, rather than an outright decline. The abysmal uptick in employment in the past two months is not just a reaction to the slowdown in economic activity in the first half of 2011, but also a result of employers becoming downbeat about their hiring needs in the coming months.
This months increase in the ETI was driven by positive contributions from three out of the eight components. The improving indicators include Initial Claims for Unemployment Insurance, Percentage of Firms With Positions Not Able to Fill Right Now and Real Manufacturing and Trade Sales, which is a forecasted component.
Conclusion
Combined, the alternative measures of employment provide a much more thorough view of what is a very complex economic reality than the few data points most commonly publicized in the media.
Writing a Résumé with a Hook

Why You Need A Hook When Writing a Résumé
With 14.1 million Americans currently looking for work, quietly and politely listing your skills on a traditional résumé and hoping your qualifications will speak for themselves just won’t get you noticed.
Even the most conservative among us can build a hook of sorts — an attention-getter — to make sure potential employers hear us loud and clear. With the current competition for jobs, how you present your qualifications so that they grab a potential employer’s attention can be as important as the qualifications themselves.
Whether you decide to take a subtle or more extreme approach, when writing a résumé think about building a hook into your résumé so that a potential employer takes one glance and says to herself, “We gotta meet this person.”
If you’re ready to go all-in and gain some serious attention for yourself, unleash your creativity and start thinking outside that proverbial box.
Get Inspired by Cutting-Edge Résumé Success Stories
Job-seeker Sahas Katta recently created an online résumé for himself based on the Windows Phone 7 interface.
The coolness of his strategy and its execution generated buzz that got picked up by a few mainstream outlets and word spread accordingly. He’s developed several prime job leads as a consequence and thousands of visitors to his site.
Alec Brownstein garnered similar press by landing a job through a Google Ad campaign targeting the agency where he wanted to work.
What makes these two success stories stand out, however, is that both of these individuals had the qualifications to back up their bold moves and both were targeting industries — technology and advertising — in which creativity and technical know-how is valued. So their hooks not only grabbed attention, but also displayed talents prized by their targeted employers.
Weigh Big Risks Carefully When Writing a Résumé
Pasha Stocking went bold, and her big risk paid off with an unintended result when she advertised herself on a billboard with her picture, the message “Hire Me,” and the web address of her online résumé. Instead of landing a job, she parlayed the press coverage into starting her own public relations business.
Going bold is not for the faint of heart — Stocking, for example, an unemployed single mother of three, spent money saved for a down payment on a house for the billboard instead. It seems to have paid off for her, but that may not be a risk everyone has the stomach for. Not to mention, not every industry is as receptive to such creative measures.
Not So Big Ways to Build a Hook and Get Results When Writing a Résumé
If the idea of creating a résumé that features a video game where your work experience pops up when a player slays a dragon makes you panic, don’t worry. The stories above are inspirational, but a powerful hook can be had using more subtle methods. In fact, not every industry or employer is looking for résumés that blur the lines between linen résumé paper and pixels.
Use Links…Wisely
A traditional résumé can include links to a LinkedIn profile or an online portfolio. But there must be something compelling enough in what you present at first glance that will move a busy person to actually click your links and investigate further. Asking a potential employer to take an additional step away from the paper or online résumé is asking a lot, so be sure that what you present right in front of them is persuasive in and of itself.
Use Your Résumé to Present Your Best Self Right From the Start
One of the most effective and simplest ways to build a hook within a more traditional résumé is to include an attention-grabbing headline-style profile at the top of your résumé underneath your contact information.
Tell the potential employer right off the bat what’s so great about you. Use a few bulleted sentences or phrases that grab attention and make the reader want to read more. Include any kind of remarkable recognition, awards, or outstanding sales figures up top where it garners immediate attention. Don’t bury this good information down below in your work experience — put it up top for maximum hook effect.
If you don’t have any hard data or awards, focus on what you do have to offer in way of talent or personality. Make yourself sound like the kind of person employers will want in their office. Here are some examples:
- Recipient of 2011 Chamber of Commerce Forty Under 40 Business Leader Award.
- “Top Gun” sales producer for entire northeast region with over $3M in annual sales.
- Positive leader and mentor who brings out the best in others and unites team to succeed.
- Organized multi-tasker who oversees complex projects from start to finish.
Do Some Research Before Creating Your Résumé Hook
An accounting firm and a mobile app start-up are going to have different standards. What passes as a creative hook for one company might come off as an outlandish gimmick for another. What one company calls polished another might call boring.
Thoroughly research the company to which you are sending your résumé before you plan your hook. If you know someone at the company or within that industry, ask that person what kind of résumés have succeeded before. Get a vibe for the company by studying their website. Is it interactive and updated regularly? Or is it more static with a serious tone?
Use these cues to see just how far you will have to go to make yourself stand out from the other job-seekers. And whether it’s in the form of an animated film or 32-lb ivory paper, no matter how far outside of the box you push your hook, be sure the content and look is polished and professional-looking and captures the best of what you have to offer.
Bill Post, Small Business Research Analyst, provides research on issues of concern to small businesses for 123Print.com Custom Business Cards. Prior to his involvement with 123Print, Bill was a small business owner himself, providing marketing and branding services to other small businesses in the Washington, DC metro area.